Direct E-mail Sponsorships

“It’s like renting a whole magazine!” — Rob Johnstone, Editor

Put the power of the web to work for you.

Sponsorship Benefits

• Reach a highly targeted and interested audience with your message.
• Position your advertisement adjacent to relevant, valued editorial content.
• Achieve guaranteed exposure with newsletter subscriber lists to active, affluent woodworkers.
• Save thousands of dollars when compared to direct mail initiatives.
• Increase awareness of your brand to over a quarter million eZine subscribers.

Direct e-mail sponsorships are the perfect way to educate a targeted group of woodworkers about your products, services or company highlights. Delivered strictly by direct request, our co-branded direct e-mails are the best way to serve your message to opt-in, self-selected and qualified woodworkers. Add instant credibility to your sponsored message and align yourself with the award-winning Woodworker’s Journal eZine newsletter.

Woodworker’s Journal now offers marketers the opportunity to “sponsor” three different co-branded e-mail programs several times throughout the year. Our sponsored e-mail newsletters allow you to e-mail informative custom messages to our opt-in woodworking subscribers. Use the Journal’s e-mail newsletters to keep your customers and prospects informed of important news and product promotions. Most important, you can be assured that our eZine readers welcome these e-mails and avidly read their content.

Options available:

1. eZine Sponsorship – sponsor the entire eZine and get exclusive coverage in that issue’s Tool Preview department.
2. Free Plan Sponsorship – add a custom plan to your eZine sponsorship!
3. NEW! Technique Builder Sponsorship — Align your company with product-specific technique articles written by the top names in woodworking. Your company can be the exclusive sponsor of technique-based articles that feature your products.

Features and Options

E-mail sponsorships may include the following

• Exclusive co-branded (with Woodworker’s Journal) e-mail sent to over a quarter million opt-in subscribers.
• Exclusive placement in the ad column of the eZine html e-mail (push piece) and “current issue” web page.
• The only advertisement featured in the embedded ad column on the eZine archive pages.
• Exclusive coverage in the eZine’s “Tool Preview” department.
• The full-size banner ad position at the top of the page.
• Link to a landing page that includes your recommended supplies (text and images with links to your web site).
• Link to an image of a the plan and a link to download the plan.
• Logo placement on the downloadable, full-color plan.
• Product specific categories available to sponsor.
• Several price points available.

For more information on the Woodworker’s Journal Direct E-mail Sponsorships, contact David Beckler at 800.878.7137 or david@jvgco.com.

Ship all advertising materials to:

Woodworker’s Journal
Advertising Department
4365 Willow Drive
Medina, MN 55340
advertising@woodworkersjournal.com

Please contact david@jvgco.com
or call 1-800-878-7137 for current rates.